Local Stories

Tara, Owner, Paper Daisy Florist

Paper Daisy Florist began four years ago as a market stall on Jacaranda Thursday. It has grown from a market stall to a prominent florist and giftware shopfront at 42 Prince Street, Grafton.

Paper Daisy Florist does wedding and event floristry as well as everyday flower orders and deliveries. Paper Daisy stock fresh, dried, preserved and artificial flowers as well as giftware, plants, pots and artwork, so there’s something for everyone.  The team offers a range of delivery options, and pride themselves on excellent customer service and advice.

The store entered the GO PURPLE campaign to keep the Jacaranda spirit alive and support our local community. At Paper Daisy Florist they love to welcome visitors to Grafton and to make people smile – especially in 2020! Plus, what is Jacaranda without a tacky purple cardboard structure and some crazy costumes?! To their delight, Tara and the team at Paper Daisy Florist took first place in the GO PURPLE competition and took home the cash prize of $1000.

COVID 19 has impacted the florists’ ability to have face to face contact with their customers. The wedding industry, one of their biggest customers, came to a standstill which has impacted the busy wedding season we had booked in. The availability of giftware during COVID 19 has been limited and flower prices and availability fluctuated weekly. We have managed to keep all our employees and are finally back open!

The team at Paper Daisy Florist absolutely love living and working in the Clarence Valley because of the friendly atmosphere, which makes you feel like you belong to one big community. The many rivers, beaches and national parks allow us to have endless adventures. The Jacarandas have the ability to turn our city into a glowing purple enchanted garden which makes the city buzz with excitement.

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